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Human Inquiry in the Age of Algorithms
A review and discussion guide for System Error, required reading for technologists and citizens alike.
In early 2014, the war was on for software engineering talent.
I was Head of People at Medium, and we were losing the fight to Uber, Airbnb, and Big Tech incumbents. At first I thought this could only be due to compensation and/or our lack of aggressive language promising untold riches (e.g., blitzscaling, hypergrowth, “get on the rocket ship,” etc.), but there was something more that our software engineers pointed out.
They spoke emphatically about how the best engineers only wanted to work on hard problems.
Weren’t we solving a hard problem? The future of discourse, depth of knowledge, and thoughtful connection?
Turned out I was missing the point. The problems they were referring to had little association with the purpose of any company, let alone Medium. These problems were technical, coding challenges only. How to optimize for a passenger-in-a-hurry getting matched with just the right driver at just the right time in just the right location. How to ensure that a would-be vacationer got served up the most beautiful rental in an idyllic location at the perfect price. And so on.
